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Guide

How to protect wedding photos online

Passwords, email registration, expiry dates, hidden and couple-only photos, download PINs and search engines: what each one protects against and what none of them stop.

Updated September 2026

You protect wedding photos online in layers, and you choose the layers by naming what you are protecting against. A password stops strangers. Hidden and couple-only photos stop guests from seeing specific frames. A download PIN stops anyone without it from taking the full-resolution files. An expiry date stops access after a date. Keeping the gallery out of search engines stops it being found at all. None of these stops a screenshot, and the couple should hear that from you before they hear it from a guest.

Below is each layer, what it does and does not do, and a setup for the 4 situations that come up most.

Start with the threat

A password is one tool for one threat. The threats, in the order they happen:

What you are protecting againstThe layer that addresses it
A stranger finding the gallery in a Google searchGallery not indexed by search engines, unguessable link
The link being forwarded to people the couple did not choosePassword
A guest who asked not to appear, or a family situation where being seen would do harmHidden photos
Keeping getting-ready frames and other private moments out of the way of the guest listCouple-only photos
Guests downloading the full-resolution filesDownload PIN, or downloads off
Guests posting a photo before the couple hasDownloads off plus a watermark on screen, and it still will not fully work
Photos being reused by a vendor without creditCopyright metadata, a shared set with your branding, a conversation
The gallery staying up for years after the couple wanted it goneExpiry date
A guest’s own privacy in a photo searchSearch off, or the guest’s photos hidden

Switch on the layers for the rows that apply. Every extra layer costs guests something: a password to lose, an email to type, a PIN to ask for.

Search engines

A gallery that never appears in a search result is the baseline, and it costs the guest nothing. The link should be long and random, so it cannot be guessed from the couple’s names, and the platform should tell search engines not to index it. FOCL galleries are never indexed by search engines. If your platform has a public portfolio page, check that the couple’s gallery is not on it unless they asked.

This does not stop anyone who has the link. It stops the link being found without being given.

Password

A password is for the couple who wants to decide who sees the gallery. Use it when they ask, when the guest list includes people they would rather not have browsing, or when the couple is public-facing.

It does not stop a guest who has the password from passing it along with the link. Its practical effect is that a link on its own, found in a forwarded email or a screenshot, is useless without the message it came in. The costs: guests lose it, ask the couple at 11 PM, and some give up.

Password vs email protection for galleries has the full comparison, including why email registration is not a privacy layer at all: anybody with the link types any address and is in. It records who came; it does not keep anyone out.

Hidden and couple-only photos

These are the only layers that control what is visible rather than who gets in.

Hidden photos are in the gallery but nobody sees them, including the couple. Use them for frames you want to keep available for a later restore without delivering them.

Couple-only photos are shown to anyone who enters one of the couple’s email addresses, which keeps them out of an ordinary guest’s view. Use them for getting-ready frames, for first-look reactions, for anything the couple would want but would not want 200 people to browse. It is a real filter and not a lock: the couple’s address is known to most of the wedding, so treat it as keeping photos out of the way rather than out of reach. For anything that must never be seen by a guest, use Hide instead.

A third option, where the platform has it, is to let the couple hide photos from guests themselves, so they can act on their own judgment on a Sunday morning without emailing you. In FOCL Galleries that is Couple Controls: the couple hides photos from guests using a 6-character code, you can see what they hid, and you can restore. The help center covers hide photos and Couple Controls.

Ask in the questionnaire whether any guest has asked not to be shown, so the hiding happens before publish rather than after a complaint.

Download PIN

A PIN separates looking from taking. Guests can view, favorite and share the link; only people with the PIN download the ZIP. Give the PIN to the couple and let them pass it to their parents.

Use it when the couple wants the gallery open to guests but the files kept in the family. Skip it when the couple wants guests to download freely, which many do.

Check how the PIN applies to single-photo downloads on your platform before you promise anything; a PIN does nothing about a screenshot.

Expiry date

An expiry date limits the time the gallery is open. It protects nothing already downloaded, and its main value is getting the couple to download before the date. Set it, say the date at delivery, and remind 2 weeks before. Wedding gallery expiration policy covers what to promise and what happens after.

Watermark and metadata

A watermark on screen and on web-size downloads identifies you on an uncropped repost. It does not survive a crop and makes delivered photos look like proofs, so keep it off the couple’s full-resolution files. Copyright metadata in the file (name, studio, website in the IPTC fields at export) costs nothing and is what a publication checks.

What none of it stops

Say this to the couple, once:

The honest position: the gallery should be as open as the couple wants it and no more, with the frames that must not be seen hidden, the ones that simply do not belong in front of the guest list marked couple-only, a PIN on the full-resolution download if the files are for the family, and the rest left alone. Layers the couple did not ask for lose guests without stopping anything they were worried about.

Four setups

SituationPasswordEmail registrationHidden or couple-onlyDownload PINExpirySearch for guests
Standard wedding, couple happy to shareOffOn if you follow upA handful of getting-ready frames couple-onlyOff12 monthsOn
Couple asks for privacyOnOffAs neededOn, given to parents12 monthsOff
Public-facing couple or high-profile guestsOnOffGenerousOn6 monthsOff
A guest asked not to be shownAs aboveAs aboveThat guest’s photos hiddenAs aboveAs aboveOff, or their photos excluded

The right-hand column matters: if your gallery offers guests a selfie or keyword photo search, anyone can find every photo of a given guest in seconds. Guest photo search and privacy covers when to turn that on. The privacy switches themselves are under privacy settings in the help center.

Every layer is a switch per gallery

Password, email registration, expiry date, download PIN, hidden photos, couple-only photos and Couple Controls are separate settings on each FOCL gallery, and no gallery is ever indexed by search engines.

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More guides

How to choose which gallery photos clients can downloadKeep proofs visible, allow downloads from a Finals section, or change one photo at a time in FOCL Galleries.How to deliver wedding photos to clientsThe whole delivery flow for a wedding, in order: backup, sneak peek, cull and edit, gallery, the delivery email, downloads and prints, with timings you can promise.How long wedding photo delivery takesTypical turnaround for wedding photos by season, the number to write in the contract, and what to send the couple while they wait, with rules of thumb for each stage.How many photos to deliver for a weddingRules of thumb for how many finished photos to deliver per hour of wedding coverage, why a bigger gallery is not a better one, and how to explain the number to couples.Wedding gallery expiration policy: how long to keep galleries onlineWhether wedding galleries should expire, the windows photographers use, how to word the policy, what to charge to re-host, and what to do with the storage.How to price prints in your galleryPrice prints at lab cost plus a markup. The multipliers photographers use as rules of thumb, the sizes that sell, where the money goes, and when to give prints away.